How To Market Yourself For A Job
by Ramon Greenwood - Feb, 2009
If you are looking for a job, think of yourself as a product to be sold...for example, a box of cereal or a new service from a bank. Think of employers as buyers. You need a marketing plan to make the sale. Such a plan contains three elements: (1) what you have to sell; (2) where to sell it; and (3) how to communicate the selling message to prospective buyers. Your personal marketing plan for career success should includ...
What Kind of Workplace Future?
by Nan S. Russell - Feb, 2009
In 1883, as soon as construction ended on the Brooklyn Bridge, the scams started. George C. Parker is credited with originating the idea of selling the Brooklyn Bridge, convincing people they could earn a fortune charging tolls for bridge access. Some erected traffic barriers even as Parker boasted he "sold the Brooklyn Bridge twice a week for years." Eventually he was sentenced to life in prison. Today we have our own Geor...
It’s Not Easy For Students To Find A Good Job
by Bob Roth - Jan, 2009
There are far too many college students who believe that it will be easy to find a good job after graduation. They think that they will simply submit ten or twelve resumes, take a few interviews and somebody will offer them a good paying job. These students are wrong. Many students may also have unrealistic ideas about the starting salaries they will receive, their job duties and responsibilities or their status within the ...
To Find A Great Job, Build A Great Network
by Bob Roth - Jan, 2009
Picture yourself standing in the center of a circle surrounded by all of your friends, relatives and acquaintances, approximately 200 people. Then, picture each of those 200 people at the center of their own circles, surrounded by everyone they know. If you were to contact all 200 of your relatives, friends and acquaintances with a question, you would have access to information and feedback from the more than 40,000 people in...
Is Your First Impression Your Best Impression?
by Valerie Sokolosky & Alice Adams - Jan, 2009
One one-thousand…two one-thousand…three one-thousand. Within the three seconds it took you to read the line above, you are evaluated, summed up and judged by someone you don’t know…even if it’s only at a glance. Like everything else in the 21st century, there is no longer “benefit of the doubt.” Life comes at us fast – and we’re appraised in a matter of seconds, visually and otherwise, from head to toe. In less time tha...
How Do You Handle Complaints? I Thought So...
by Alice Adams - Jan, 2009
I don’t care how long you’ve been in the business or what a nice person you are. It doesn’t matter. Human nature causes all of us to have a problem when someone complains about us – what we didn’t do correctly…or what we did do that they didn’t like. So how do we handle these nasty intruders into our otherwise perfect, professional worlds? Cock-eyed optimists and some self-help gurus would say, “Look at every complaint a...
There’s Nothing Soft About Soft Skills
by Kathy Bornheimer - Jan, 2009
The term soft skills has been around for decades. This concept is now being increasingly highlighted in many professional development or business articles in the past few years. What does this term or concept actually mean? I have always substituted the phrase soft skills with the paradigm of effective interpersonal communications skills. Yes, there are more words; but these words better describe what’s involved in this ski...
You've Already Faced Your Career Fears
by Deborah Brown-Volkman - Jan, 2009
Remember when you said to yourself that if you ever lost your job, you wouldn't know what to do? Well guess what, the worst has happened for many of you, and you are managing. Yes, your future is unknown, and a bit scary, but you have learned that if you can accept your situation and deal with it, you can handle anything that comes your way. Since what you feared has occurred, there is nothing left to fear anymore. All th...
Class is Earned and Learned
by Valerie Sokolosky - Jan, 2009
People notice more about you than you might think. One of my favorite clients shared, recently, that she was so appreciative of having a boss who walked his talk and was a leader everyone respected and enjoyed working for. “It’s the little things people notice and appreciate about him,” she explained. That conversation led me to think about some of the “little things” we can all do that reflect professionalism. Here are...
How to Succeed in an Internship
by Lindsey Pollak - Jan, 2009
As spring break approaches, many college students are making plans for summer internships. As I’ve blogged about previously, internships are more important for young professionals than ever. Thanks to Heather Huhman, of the Entry Level Careers Examiner, for sharing eight of my tips for internship achievement. 1. Learn how work is different from school. Of course, the most exciting difference between college and the real wor...
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