Kevin Donlin is contributing co-author of “Guerrilla Marketing for Job Hunters 2.0.” Since 1996, he has provided job-search help to more than 20,000 people. For a free Guerrilla Job Search audio CD, visit www.MyNewJobHunt.com
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Kevin Donlin
  More Ways to SCAMPER for a Job
by Kevin Donlin - Jun, 2008
Last week, I wrote about how to use three principles from the book, “Thinkpak: A Brainstorming Card Deck,” by Michael Michalko, to find work faster. To recap, Michalko’s book helps you brainstorm solutions by forcing you to look at problems in nine different ways, arranged around the mnemonic SCAMPER. They are: Substitute; Combine; Adapt; Modify or Magnify; Put to other uses; Eliminate; Reverse or Rearrange. This wee...
 
  Two Job-Search Tips from a Sales Pro
by Kevin Donlin - Jun, 2008
Every job search is a sales campaign. You knew that, right? Before getting hired for any job - from accountant to zoologist - you must first sell an employer on the idea of “buying” the services you offer as an employee. So, the more sales tricks you know, the shorter your next job search is likely to be. With that in mind, I interviewed sales expert Jeffrey Gitomer, author of several best-sellers, including the ...
 
  How to Measure Job-Search Success
by Kevin Donlin - Jun, 2008
Yesterday, I was reading the book, “Make Success Measurable,” by Douglas K. Smith, and it reminded me of a management mantra they have at FedEx (and other innovative companies): You can’t improve what you don’t measure. Which got me thinking about job hunting… Here’s the thought: What parts of your job search do you measure? If you’re thinking, “Huh?” or “I don’t measure anything,” you are like a dieter who doesn’t o...
 
  How to Get Lucky and Get Found by Recruiters
by Kevin Donlin - May, 2008
Recruiters, also called headhunters, get paid by companies to beat the bushes for talented employees. Recruiters can be an important tool in your job-search arsenal. So, anything you can do to get noticed by more recruiters can ultimately help you get hired faster by employers. Here are two ways to do just that. One is new and high-tech. The other is neither. 1) Tweet on Twitter You may have heard about Twit...
 
  Networking Excuses, Excuses
by Kevin Donlin - May, 2008
Networking to find a job is like yard work or exercise: If you really want to avoid it, any excuse will do. Some of the most frequent excuses I hear from job seekers about why they’re not networking effectively are, “I’m too shy,” “I’m too busy,” and “I really don’t need any help.” (Show of hands anyone?) But if you’re mired in a prolonged job search, maybe it’s time to rethink your networking strategy and confront those...
 
  Networking, Dieting and Back Doors
by Kevin Donlin - May, 2008
Most people looking for a job will tell you they are networking. And most people are wrong. All you have to do is carry a small notebook around, log how you spend your time during the day, and you’ll likely discover you weren’t networking as much as you thought. Probably not even 25%. Networking is like dieting. Most people on a diet will tell you they don’t snack between meals. And most people are wrong. Just ta...
 
  Job Search News, Views and Tips
by Kevin Donlin - May, 2008
The unemployment rate in April was little changed, at 5.0%, according to the latest U.S. Department of Labor report. Employment continued to decline in construction, manufacturing, and retail, while jobs were added in professional and technical services, and health care. Tip: The jobs are out there, but hiring demand is shifting from industry to industry. Changing labor conditions are among the only things that don’t change...
 
  Two Stories of Follow-up Success
by Kevin Donlin - Apr, 2008
Good follow-up is a highly effective job search tactic. Not only can it help you land your dream job, but it can help you land that dream job in less than thirty minutes. Everybody talks about meeting new people and renewing old contacts as a way to uncover job leads. But after you speak to someone about your job search, then what? You follow up with them later, that's what. Follow-up is an often-neglected part of ...
 
  Three Common Job-Search Problems
by Kevin Donlin - Apr, 2008
Recently, I surveyed 159 job seekers by email, asking them this question: "What is the biggest problem in your job search right now?" The responses were intriguing and I had a hard time boiling the problems down to a manageable number to answer here. But I did. So, here are three of the most common job-search problems - as chosen by you, my readers - with my proposed answers. Read on to see if your problem is sol...
 
  Three Strange Questions About Your Job Search
by Kevin Donlin - Mar, 2008
Looking for a new job? If so, you have a problem, right? You want to find work. Would you like to solve that problem and get hired faster? Good. That’s what this column will help you do. Wait. Stop. You’ve just read 39 words and all I’ve done is ask a few questions. You’ve just proven how engaging and powerful questions can be. Now. If you want to find out how three engaging and rather unusual questions...
 
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