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Why Branding Your Resume Produces a High ROI by Jessica Holbrook Hernandez - Mar, 2011 It has been no secret in advertising and marketing for some time now that you need to know your target audience. And it really isn’t any different in a job search. You need to know who you audience is, what their needs are, and how to communicate the benefits of what you offer. Last autumn I jumped head first into a huge conversion rate optimization project. I was doing hours of research and work to figure out everything... |
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How to Generate Personal Energy - Find a Faulty Story by Dr. Maynard Brusman - Mar, 2011 I recently facilitated a Leadership Retreat at a beautiful ocean and beach resort for the Managing Partners of a law firm. We focused a great deal on improving their emotional intelligence-based leadership skills including self-awareness and creating more work/life balance. The legal profession is a highly rewarding, but increasingly demanding profession. Managing partners are often stressed out and some burned out. One of... |
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Select A College That Will Help You Find A Job by Bob Roth - Mar, 2011 If you are a high school senior or junior making decisions about the college you will attend and your goal is to graduate with a good job, you should think about a few issues that are seldom discussed. Since the cumulative effect of your choices can greatly impact the number of employers that will want to interview you in your senior year of college, wise students carefully think about each decision. When evaluating colleg... |
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Stories Create Our Reality by Dr. Maynard Brusman - Mar, 2011 I taught a self-management class for fifteen years, and work with scores of coaching clients to improve their self-management. One critical insight that I’ve observed over the years is that the happiest people construct their reality by telling themselves positive stories. I manage my own life by taking time to reflect on the stories I’m telling myself about people and events. I’ve learned that by changing my internal narrati... |
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What’s Your Story? by Dr. Maynard Brusman - Mar, 2011 “The most important story you will ever tell about yourself is the story you tell to yourself.” ~ Jim Loehr, The Power of Story, Free Press, 2007 Stories that don't work happen to everybody. Each of us operates with a variety of organizing principles, or “stories,” that swirl around our brains. They often prompt us to work harder and faster, even though we're not getting any closer to achieving the life we want. Even th... |
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LinkedIn adds new functionality to ‘Company’ search by Miriam Salpeter - Mar, 2011 LinkedIn’s blog reported yesterday that you can now search “for companies not only by attributes such as location, industry, and size but also by how you are connected. You can filter a set of results to include only those companies where you have a direct connection or broaden your search to include companies in your extended network.” Hopefully, you have already been following companies (read more about following companie... |
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Are you Competent? Top 10 Skills to Ace Your Next Performance Review by Sharon Cohen - Mar, 2011 •Do you have an upcoming performance review? •Want to WOW your boss? •Anxious, worried, tongue-tied? Let me take the stress and guesswork out of your next performance review. If you are like most people you are dreading this meeting. Having been on both sides of the fence I know that neither side is very comfortable. The latest business research has found that competencies, rather than raw IQ or intelligence scores are... |
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Choosing a Path by Nan S. Russell - Mar, 2011 Reading in the airport while waiting for a flight to Houston, a housekeeper was tidying around me when approached by another facilities employee. After a few minutes of easily overheard chit-chat, she received coaching from her now apparent supervisor. "You know," he said "I'd like you to pace yourself." Intrigued by his words, I stopped reading to eavesdrop and heard as he told her, "You're doing too good a job. You don't ... |
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Honesty and the Job Interview by Wendy Enelow - Mar, 2011 Some years ago, I was fired from a job. It was not for cause, but it certainly dealt a blow to my ego, confidence, and desire to look for another job. I was devastated. Once I began interviewing, I was inevitably asked “Why did you leave your last job?” Not yet in career management, I was at a loss, and didn’t handle my reply very well at all. I didn’t land another position until I finally mustered my courage, returned to ... |
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Manage Your Career with Mentoring by Thomas J. Denham - Mar, 2011 Just about everyone needs a mentor at some point in their career. A mentor is a trusted seasoned professional who guides a less experienced individual in his/her development through listening, instruction, advice and encouragement. This can also include being a coach for better career decision-making. The mentor can be someone internally or outside the organization that has overcome obstacles on the road to success. Often ... |
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